• practice-management-patel

    The 6 Most Effective Principles for Dental Practice Management

    Wednesday, January 18, 2017

    Can dentistry be a profitable profession? Ask practice owners that question, and many will nod their heads in agreement. Like any professional services firm, however, every successful dental office started from humble beginnings. Practice owners, at the beginning of their careers tend to stumble about running their dental offices, learning things along the way and […]

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  • reputation-online

    Three things to keep in mind about your reputation

    Wednesday, December 14, 2016

    More wisdom from Seth Godin: Three things to keep in mind about your reputation Your reputation has as much impact on your life as what you actually do. Early assumptions about you are sticky and are difficult to change. The single best way to maintain your reputation is to do things you’re proud of. Gaming […]

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  • taking-picture-dental

    If Your Hygienists Aren’t Doing This, You’re Cheating Your Practice and Patients

    Tuesday, November 15, 2016

    Ok. I am going to make a bold statement. Well, it’s not really that bold. My hygienists are the lifeblood of my general practice. I use the term ‘general’ practice very intentionally in that statement. I don’t have exact stats, but my guess would be that 75% of my general dental practice care is driven through the […]

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  • culture-walk-past

    Culture is What You Walk Past

    Wednesday, November 9, 2016

    I generally try to avoid politically-motivated topics in this Food for Thought series. Even though it has been particularly difficult to resist this election season, this month’s topic is more inspired by a news story than the current political climate and should be viewed as such. We have all heard, or heard of, the lewd comments that […]

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  • more-reviews

    Getting More Reviews

    Wednesday, September 21, 2016

      I’ve heard over and over again how important reviews are to a practice. Then it hit me like a ton of bricks one day. I was visiting another city and was looking for a great place to eat. And of course it had to be a Thai restaurant. How did I decide where to […]

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  • Cloud Technology in your Modern Practice

    Charts in the Cloud, who owns the data?

    Wednesday, September 14, 2016

    When we buy a paper book or a DVD video what we are really doing is assuring access to that “content” whenever we want. If we want to read it or view it we just go to the shelf and get it. But if we can just go to the Internet and get it streamed […]

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  • moving-right

    Moving to the Right – Your Dental Journey

    Wednesday, August 17, 2016

    I got a day off today and I sat down and thought about how I’ve ‘reinvented’ myself many times over the past 15 years. Whether it’s as a dental educator or as a practicing dentist.These days when I speak it’s not so much about clinical techniques, but more about your journey. We go through 3 […]

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  • domain-names

    New Healthcare Domains

    Wednesday, August 10, 2016

    The new healthcare domains are significantly more expensive than the usual .com domains. Around $65 as opposed to $10 or less for most .com names. ….. Check to see if your domain is available with our Domain Name Search tool. Source: Domain Name Registration | Domain Name Search | NetworkSolutions.com At this time people think […]

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  • dont-sell-donuts

    Don’t sell donuts

    Wednesday, July 13, 2016

    Quality of revenue is achieved by brand positioning (what customers think of you), product positioning (what customers think of your product) and price positioning (what customers think of your value). You must actively and intentionally manage all three.

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  • data-driven-patient-satisfaction

    Data Driven Patient Satisfaction for your Practice

    Wednesday, May 18, 2016

    Yes, I admit it – I LOVE DATA! In this article I will detail some real life examples from my group dental practice of how objective data can support best possible customer satisfaction. Customer service is more than a smile and the warm and fuzzies.Let’s start with asking what are the primary goals of your […]

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Articles

Health benefit for your employees
Jan
28

The Advantages of Individual Health Insurance for Dental Practices

Most dental practices want to offer health care benefits to their employees. After all, healthcare benefits are a vital part of recruiting and retaining the best hygienists, dental assistants, and office managers. However, for many practices, group health insurance is cost prohibitive, but according to Jordan Jolley with Zane Benefits, there is a cost effective […]

Does Yelp work?
Jan
21

Does Yelp work?

In today’s competitive environment all dental offices must have a good understanding of how social media can work for their practices.  It is very important to gain the social media business intelligence that will drive new patient flow in the most effective manner – and that is not always easy. Net32’s annual surveys of Social Media […]

shadewave
Jan
14

ShadeWave

ShadeWave from digital dental camera expert Dennis Braunston is a cloud based software that determines tooth shades using a digital camera and a special shade tab. A digital camera image is made of the patient’s tooth or the one that has been manufactured on the bench. In the image, next to the tooth is our scientifically […]

anonymous
Jan
7

Authenticity Index

The recent tragedy of Robin Williams elicited much conversation in cyber space. While much of the conversation was probably respectful and filled with fond memories of the talented comedian, there were a number of posts in social media that were outright rude and mean. So much so, that his daughter, Zelda Williams, had to close […]

Dec
10

Keyboard Asepsis

Computer keyboards are notorious grunge hideouts. Many studies have found keyboards to be covered with grime and crawling with germs. Incidentally the filthiest keyboards were found in lawyer’s offices, but that is another story. As dentists we have an obligation to keep our treatment room computers clean and germ free. There are various ways of […]

reputational-management
Dec
3

Reputational Management

If you find that you have some negative malicious reviews online what can you do? Actually it is easier to tell you what not to do.