• 101 ways to grow your dental practice

    101 Ways to Grow Your Dental Practice

    Wednesday, February 25, 2015

    Let’s face it, when you think about ways that you can grow your dental practice you probably think about the same ‘ol strategies. Online Marketing. Direct Mail. Referral Incentives. But there’s so much more out there to growing your practice. You never want to rely too much on any one strategy for new patient acquisition. […]

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  • paperless tip tracking procedures with appointments

    Paperless Records Tip

    Wednesday, February 18, 2015

    Insurance CDT codes are set up by procedure and are designed primarily to track fees. However, in real life in the dental office we work on appointments not just codes. Many procedures require multiple appointments to complete. For example a traditional crown (not CAD CAM) includes a preparation and then a delivery. A denture requires […]

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  • The Importance of an Email Subject Line

    The importance of an Email Subject Line

    Wednesday, February 11, 2015

    Communicating to your patients through emails isn’t an easy task. Creating an email subject line that delivers is 99% of the battle. The email subject line plays a substantial role before and after reaching your patients’ inboxes. What’s in a subject line that makes your patients open or spam your email? Less IS more Make […]

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  • Health benefit for your employees

    The Advantages of Individual Health Insurance for Dental Practices

    Wednesday, January 28, 2015

    Most dental practices want to offer health care benefits to their employees. After all, healthcare benefits are a vital part of recruiting and retaining the best hygienists, dental assistants, and office managers. However, for many practices, group health insurance is cost prohibitive, but according to Jordan Jolley with Zane Benefits, there is a cost effective […]

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  • Does Yelp work?

    Does Yelp work?

    Wednesday, January 21, 2015

    In today’s competitive environment all dental offices must have a good understanding of how social media can work for their practices.  It is very important to gain the social media business intelligence that will drive new patient flow in the most effective manner – and that is not always easy. Net32’s annual surveys of Social Media […]

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  • shadewave

    ShadeWave

    Wednesday, January 14, 2015

    ShadeWave from digital dental camera expert Dennis Braunston is a cloud based software that determines tooth shades using a digital camera and a special shade tab. A digital camera image is made of the patient’s tooth or the one that has been manufactured on the bench. In the image, next to the tooth is our scientifically […]

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Articles

e-conversations
Nov
5

The Power of Electronic Conversations

Many an article has been written about the shortcomings of electronic communication and how it has displaced face-to-face communication. We are all aware that telephone calls and personal visits have been substituted by text messages and emails. Many loathe the trend, while others have embraced it. Most will admit that while electronic communication provides convenience […]

Health Care Provider Preparedness Checklist for Ebola Virus Disease
Nov
5

Health Care Provider Preparedness Checklist for Ebola Virus Disease

Health Care Provider Preparedness Checklist for Ebola Virus Disease Modern PracticeMore Posts

saved by the cloud... or not
Oct
22

Saved by the Cloud… or not

When you visit a medical or dental office in the future you won’t be handed a clip board and paper forms, all your personal and medical data will be stored on the cloud. The medical / dental office will merely request a download and all the data will be available instantly. No forms, no guessing […]

Key Marketing Strategies to Successfully Differentiate Yourself from Everybody Else
Oct
15

Key Marketing Strategies to Successfully Differentiate Yourself from Everybody Else

In online marketing, one of the most powerful elements is to determine something that will set you apart from the rest. You may be thinking, “But Livvie, I’m just like everybody else. I don’t really have anything that sets me apart.” First: Let me say to you that you have more right there at your […]

analyzing dental insurance reimbursement
Oct
1

Increase your bottom line: Analyze dental insurance reimbursements

Analyzing dental insurance reimbursements may increase your bottom line: Three tactics to consider PPO insurance is often one of the largest problems in a dental practice. While operating costs are on the rise, dental insurance reimbursements have stayed stagnant. In order to keep your practice on a profitable track, you’ll need to analyze, from time […]

yelp_review
Sep
24

6 Yelp survival skills that every dentist should know

Dr. Johnson’s epic battle with the Yelp review filter* PROLOGUE Dr. Johnson is a dentist in Philadelphia who has been practicing for more than 30 years. He has treated thousands of patients over his career. One day in 2013, he Googled himself, and to his dismay, only one person had left him a review on […]