• business-mentor

    The importance of a business mentor

    Wednesday, April 15, 2015

    Who’s your mentor? Having a business mentor who you can bounce ideas off of is an invaluable asset. It can make a huge difference in the success of your dental practice and the future of your business. Most of us always think we know the correct answers to all of the business issues that come […]

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  • Cloud Technology in your Modern Practice

    The importance of Cloud-Based Technology in your Modern Practice

    Tuesday, March 31, 2015

    The modern practice is a long way away from the old dental practices serving up massive paper files, heavy metal dental equipment, and impossibly hard to reach on the phone. The reason for deploying cloud-based technology services may vary from practice to practice, but the fact of the matter is, cloud computing is going to […]

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  • Living Core Values  Deliver Better Patient Experiences

    How Living Core Values Delivers Better Patient Experiences

    Wednesday, March 25, 2015

    We live in an experience economy. People pay more for a great experience. Bad brand experiences are like a kiss of death. Not only do people enjoy talking about bad experiences, the Internet allows people to share them quickly and freely through their social networks. Consistently delivering a positive experience in your practice begins with […]

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  • mind-those-Qs

    Mind those Q’s

    Wednesday, March 18, 2015

    A few months ago, Tom Friedman, a New York Times columnist, wrote an article on how the hiring practices at Google have changed from focusing on GPAs and graduates from prestigious schools to a broader index of indicators. That motivated us to formalize a framework that we have informally used over the years. Would you […]

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  • 21 Ways to Make Your Dental Practice More Profitable

    21 Ways to Make Your Dental Practice More Profitable

    Wednesday, March 11, 2015

    Chances are, if you’ve been in the game for a while you are probably doing pretty decent revenue. But we all know that the top line revenue means nothing (well, except to those that like to brag about being a million, 2 million, or 3 million dollar practice). What matters is what you take home. […]

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  • 101 ways to grow your dental practice

    101 Ways to Grow Your Dental Practice

    Wednesday, February 25, 2015

    Let’s face it, when you think about ways that you can grow your dental practice you probably think about the same ‘ol strategies. Online Marketing. Direct Mail. Referral Incentives. But there’s so much more out there to growing your practice. You never want to rely too much on any one strategy for new patient acquisition. […]

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  • paperless tip tracking procedures with appointments

    Paperless Records Tip

    Wednesday, February 18, 2015

    Insurance CDT codes are set up by procedure and are designed primarily to track fees. However, in real life in the dental office we work on appointments not just codes. Many procedures require multiple appointments to complete. For example a traditional crown (not CAD CAM) includes a preparation and then a delivery. A denture requires […]

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  • The Importance of an Email Subject Line

    The importance of an Email Subject Line

    Wednesday, February 11, 2015

    Communicating to your patients through emails isn’t an easy task. Creating an email subject line that delivers is 99% of the battle. The email subject line plays a substantial role before and after reaching your patients’ inboxes. What’s in a subject line that makes your patients open or spam your email? Less IS more Make […]

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  • Health benefit for your employees

    The Advantages of Individual Health Insurance for Dental Practices

    Wednesday, January 28, 2015

    Most dental practices want to offer health care benefits to their employees. After all, healthcare benefits are a vital part of recruiting and retaining the best hygienists, dental assistants, and office managers. However, for many practices, group health insurance is cost prohibitive, but according to Jordan Jolley with Zane Benefits, there is a cost effective […]

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  • Does Yelp work?

    Does Yelp work?

    Wednesday, January 21, 2015

    In today’s competitive environment all dental offices must have a good understanding of how social media can work for their practices.  It is very important to gain the social media business intelligence that will drive new patient flow in the most effective manner – and that is not always easy. Net32’s annual surveys of Social Media […]

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Articles

what-customers-want
Dec
17

3 Reasons You Can’t Just Ask Customers What They Want

From TechCrunch: “The first reason you can’t just ask customers what they want is that they aren’t always attuned to what they really need. Steve Jobs famously said, “People don’t know what they want until you show it to them.” via 3 Reasons You Can’t Just Ask Customers What They Want | TechCrunch. I first […]

Dec
10

Keyboard Asepsis

Computer keyboards are notorious grunge hideouts. Many studies have found keyboards to be covered with grime and crawling with germs. Incidentally the filthiest keyboards were found in lawyer’s offices, but that is another story. As dentists we have an obligation to keep our treatment room computers clean and germ free. There are various ways of […]

reputational-management
Dec
3

Reputational Management

If you find that you have some negative malicious reviews online what can you do? Actually it is easier to tell you what not to do.

ada-benefit-plan-analyzer
Nov
19

ADA Benefit Plan Analyzer

The ADA Benefit Plan Analyzer is a tool meant to help you analyze the financial impact of a payer’s rates to your practice. It is based on information and assumptions provided by you regarding the payer’s reimbursement rates and restrictions as well as your practice’s goals and its financial situation.  via CPS-APP12 – ADA Benefit […]

Overcoming 6 Business Paralysis Areas
Nov
11

Overcoming 6 Business Paralysis Areas

6 Business Paralysis Areas That Can Kill Your Business The month of September is my mentor’s month for one of her retreats and this one is on mindset. Even though I wasn’t able to be there in person, she has been sharing insights into our mindset all month long. This has caused me to be […]

e-conversations
Nov
5

The Power of Electronic Conversations

Many an article has been written about the shortcomings of electronic communication and how it has displaced face-to-face communication. We are all aware that telephone calls and personal visits have been substituted by text messages and emails. Many loathe the trend, while others have embraced it. Most will admit that while electronic communication provides convenience […]