• Practice Technologist

    Tuesday, March 21, 2017

    Times are changing fast and technology is the primary driver of change. You will Lose Your job to Technology, Unless… For years I skated around the worry that technology would take jobs away from dentists and dental staff. I can no longer make that claim. Your job in dentistry will go away or at least […]

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  • When Does Empowerment Become Entitlement?

    Wednesday, March 8, 2017

    Do you sometimes feel that some of your employees exhibit a sense of entitlement? Have you questioned whether it’s you or them? Did you do something to cause it, or are they just inherently that way? Or do you just chalk it up to the nature of the current generation? All of these generalizations might […]

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  • Build a Stronger Dental Team with 5 Simple Steps

    Wednesday, February 22, 2017

    An efficient dental care team is theBaseball Team backbone of a successful clinic, improving its day-to-day operations as well as patient satisfaction. If your team works together smoothly, the benefits affect every aspect of your practice in a positive manner, thus reducing time and enhancing performance. If your team has any shortcomings with motivation, productivity […]

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  • The 6 Most Effective Principles for Dental Practice Management

    Wednesday, January 18, 2017

    Can dentistry be a profitable profession? Ask practice owners that question, and many will nod their heads in agreement. Like any professional services firm, however, every successful dental office started from humble beginnings. Practice owners, at the beginning of their careers tend to stumble about running their dental offices, learning things along the way and […]

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  • Three things to keep in mind about your reputation

    Wednesday, December 14, 2016

    More wisdom from Seth Godin: Three things to keep in mind about your reputation Your reputation has as much impact on your life as what you actually do. Early assumptions about you are sticky and are difficult to change. The single best way to maintain your reputation is to do things you’re proud of. Gaming […]

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  • If Your Hygienists Aren’t Doing This, You’re Cheating Your Practice and Patients

    Tuesday, November 15, 2016

    Ok. I am going to make a bold statement. Well, it’s not really that bold. My hygienists are the lifeblood of my general practice. I use the term ‘general’ practice very intentionally in that statement. I don’t have exact stats, but my guess would be that 75% of my general dental practice care is driven through the […]

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  • Getting More Reviews

    Wednesday, September 21, 2016

      I’ve heard over and over again how important reviews are to a practice. Then it hit me like a ton of bricks one day. I was visiting another city and was looking for a great place to eat. And of course it had to be a Thai restaurant. How did I decide where to […]

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  • Moving to the Right – Your Dental Journey

    Wednesday, August 17, 2016

    I got a day off today and I sat down and thought about how I’ve ‘reinvented’ myself many times over the past 15 years. Whether it’s as a dental educator or as a practicing dentist.These days when I speak it’s not so much about clinical techniques, but more about your journey. We go through 3 […]

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  • New Healthcare Domains

    Wednesday, August 10, 2016

    The new healthcare domains are significantly more expensive than the usual .com domains. Around $65 as opposed to $10 or less for most .com names. ….. Check to see if your domain is available with our Domain Name Search tool. Source: Domain Name Registration | Domain Name Search | NetworkSolutions.com At this time people think […]

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  • Don’t sell donuts

    Wednesday, July 13, 2016

    Quality of revenue is achieved by brand positioning (what customers think of you), product positioning (what customers think of your product) and price positioning (what customers think of your value). You must actively and intentionally manage all three.

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Articles

Apr
23

Dental Mentoring Equals Dental Outreach

It seems to me that part of the continuing attempt to refresh and recharge our enjoyment of practice is the chance to be a mentor. In these times, there is an obvious decrease in the ability to sit back and enjoy the practice of dentistry and medicine. Interference from many sources, stress of compliance, making […]

Apr
9

Ten Laws of Computing

I especially like 1, 9 and 10. If you have reached the point where you really understand your computer, it’s probably obsolete. When you are computing, if someone is watching, whatever happens, behave as though you meant it to happen. When the going gets tough, upgrade your computer. The first place to look for information […]

Apr
2

Video Marketing for Dentists

Learn How Video Can Boost The Bottom Line Of Your Practice Of the hundreds of dental websites I analyze over 98% of them do not use video either not at all, or very limited and not the right format. This is a huge mistake, as online video is exploding. Many people on the Internet would […]

Mar
26

The Dental Specialist and Referrals

It seems to me that the dynamic of a specialist obtaining referrals has changed. As we have all noted, private solo practice in the specialties has greatly decreased. I have heard estimates of less than 7%. As a retired Oral and Maxillofacial Surgeon, I have personally noted the change in referral patterns and, I think, […]

Mar
19

Collecting Co-Pays and Deductibles

Are your front desk personnel trained to collect patient co-payments and deductibles at time of service? Do they know the amount of receivables due from each patient and their insurance company? If not, your practice could be losing a significant amount of income. Studies show that collecting payment from patients at the time of service […]

Mar
12

Internal Marketing

“Internal Marketing” should really be called “Referral Marketing”. Assuming you have a decent amount of active dental patients you should be able to bump up your new patients by doing some formal Internal Marketing. Doing so is smart dental practice management as it costs next to nothing to implement. KEYS to long term success are: […]