Can Blogs Get Your Practice To The Top?
Reading blogs, and blogging yourself are completely different things. Reading blogs is entertaining, but actively participating in the conversation, by writing for blogs or having your own, is arguably more beneficial for your business. Taking the time out of your day to blog might seem like a hassle, but blogs are the key to achieving [...]
Reputation Management is Key to Your Success
We’ve been contacted by dozens of dentists with bad reputations online. They have poor reviews, and know it’s hurting their practice. Enter Reputation Management For Dentists. When I speak to these nearly desperate dentists I start off by telling them ” your reputation is your biggest asset in your dental practice. It used to be [...]
Digital Dental Crown: The Modern Day Dental Drive Through
As children we were always told that in the future ovens would do all the cooking, clothes would dress us and, of course, cars would soar through the air. Well don’t be too disenchanted just yet; while we all wait for our hover-boards to get through R&D, new technology has sprung up that makes the [...]
Dentists: Here’s Why You Need To Be On Google Plus
A few days ago, a dentist contacted me wanting to know about this “google plus thing”, and how they can leverage it to attract new patients. As a consultant, I have spoken to dozens of dentists, that are beyond frustrated of what to do online to attract new patients. Google has thrown another curve at [...]
How do you know when your Customers are lying?
If people tell a lie every three minutes, how do you know if your Customers are lying or telling the truth? Last month I was walking the floor of the California Dental Association event in Anaheim with Genna, a salesperson for a dental supply company. While walking we came across one of her Customers named [...]
3D Printing – Taking Dental Work to the Next Level
Three dimensional (3D) Printing is something which has recently experienced a sudden increase in popularity and can immensely help bring your practice to the next level. The printing process incorporates making a three-dimensional solid object in almost any shape imaginable from a digital model, through the use of advanced digital technology. The additive manufacturing process [...]
Coaching Through Advocacy
This topic is motivated by some polarized political conversations underway in the US, although our topic itself is not political. Even though many of our readers outside the US might have had little interest in US politics, they no doubt were aware of some of these conversations. Over the last few months in the US, [...]
How can your practice use Facebook and Twitter to get referrals?
Even if you don’t use Facebook or Twitter, I’m sure you are aware of what they are. If you happened to live under a rock for the last few years, Facebook and Twitter are websites people and businesses use to share what’s happening on a day to day, hour to hour, and yes, even on [...]
Why the Cloud is Better
Cloud computing has been the “next big thing” for close to fifteen years. I first wrote about it back in 1999 when it was called ASP (Application Service Provider). Why it has taken so long to actually catch on is an interesting study, never the less with the entrance of Henry Schein and Dentrix Ascend [...]
Sharing financials with employees
Most would agree that it is good to educate employees on how the business runs: how much money comes in and where it comes from, how much money goes out and where it is spent, and what is left behind and how it is used to reinvest in the business. Employees feel more invested when they [...]
