Quality of revenue is achieved by brand positioning (what customers think of you), product positioning (what customers think of your product) and price positioning (what customers think of your value). You must actively and intentionally manage all three.
Big Time Fines – HIPAA and the punitive fines that are being levied on medical and dental facilities
The ADA News reports that a North Carolina ortho clinic has agreed to pay $750,000 to the federal government to settle charges that the clinic potentially violated the Health Insurance Portability and Accountability Act (HIPAA) in 2013 by giving patient information to a potential business partner without a Business Associate Agreement (BAA).The clinic was fined […]
Yes, I admit it – I LOVE DATA! In this article I will detail some real life examples from my group dental practice of how objective data can support best possible customer satisfaction. Customer service is more than a smile and the warm and fuzzies.Let’s start with asking what are the primary goals of your […]
Now I am not much of a hunter however the saying “Eat what you kill” is a great business strategy to follow to ensure your financial success in dentistry and any other kind of business. “Eat what you kill” translates to running your practice on a cash flow basis as an astute business owner and […]
You, as a manager, have an obligation called stewardship and a privilege called management authority. The former requires you to care for your assets. The latter allows you to acquire and dispose of your assets. The more diligently you discharge your stewardship responsibility, the more impenitently you can exercise your management authority. But, remember, this tango takes three.
Did you know? 58% of consumers start their online day by reading their emails. 76% of dental patients said email is the best way for companies to communicate with them.
Everyone deserves to love what they do and be happy at work. After all, we spend nearly half of our waking hours there! But life has a habit of stressing us out, and then work piles even more obligations onto our teetering pile of To-Dos, Must-Dos, and (eek!) Past-Dues. Sometimes it’s just difficult to feel alert and excited when we arrive at the office each morning.
Picture this: your hygienist has a full day of patients. A couple of S/RPs, a couple of new patients, and some nice recalls. Ahh… it’s a beautiful thing. But wait! What’s that I see here? She hasn’t been using the correct CDT codes for her procedures. Oh no! Poor coding is about more than just […]
“You have 15 minutes to get your hand off my knee.” Many years ago, when I was much younger, my first girlfriend offered up this ultimatum on one of our first dates. I thought it was funny back then and it stuck with me, not just because of the humor, but rather because of what […]
We are living in a volatile economy to say the least. Uncertainty about healthcare, economic woes, the daily grind and other outside stressors are enough to discourage anyone as we try to run successful and productive dental practices. All this being said, it does not sway us in our belief that your patients can and will say yes to treatment. It is up to you to make it possible.