Ten Laws of Computing

10 laws of computing

I especially like 1, 9 and 10. If you have reached the point where you really understand your computer, it’s probably obsolete. When you are computing, if someone is watching, whatever happens, behave as though you meant it to happen. When the going gets tough, upgrade your computer. The first place to look for information […]

Video Marketing for Dentists

video-marketing

Learn How Video Can Boost The Bottom Line Of Your Practice Of the hundreds of dental websites I analyze over 98% of them do not use video either not at all, or very limited and not the right format. This is a huge mistake, as online video is exploding. Many people on the Internet would […]

The Dental Specialist and Referrals

Obtain Referrals for the Dental Specialists

It seems to me that the dynamic of a specialist obtaining referrals has changed. As we have all noted, private solo practice in the specialties has greatly decreased. I have heard estimates of less than 7%. As a retired Oral and Maxillofacial Surgeon, I have personally noted the change in referral patterns and, I think, […]

Collecting Co-Pays and Deductibles

copay

Are your front desk personnel trained to collect patient co-payments and deductibles at time of service? Do they know the amount of receivables due from each patient and their insurance company? If not, your practice could be losing a significant amount of income. Studies show that collecting payment from patients at the time of service […]

Internal Marketing

internal-marketing

“Internal Marketing” should really be called “Referral Marketing”. Assuming you have a decent amount of active dental patients you should be able to bump up your new patients by doing some formal Internal Marketing. Doing so is smart dental practice management as it costs next to nothing to implement. KEYS to long term success are: […]

Are you Specific or Diffuse?

specific-diffuse

Different people tend to speak with different levels of specificity. Over this past Super Bowl, somebody commented, “I like watching the Super Bowl for its commercials.” This is a statement of personal preference with some broad judgment intended. It is unlikely that somebody would disagree with the intended judgment since it is stated as a […]

“Good” Charting Software

charting-software

Good charting software has many features. One of the most important is that it eliminates all paper. That means the software must accommodate all the bits of paper data that accumulate in a chart and it must have a method of importing virtually anything either with a scanner or file import function. If some bit of paper […]

Performing vs. Engaged Employees

engaged-employee

Performance management has become an over-used buzz word in the corporate world. Most companies understand the value of setting clear performance goals for employees, evaluating the employees’ performance against those goals and providing the employees with feedback on what they have done well and where they might need improvement. We value highly performing employees. But […]

Method or Results: High Tech Diagnosis

spectra

The core of hi tech diagnostics is the ability to scientifically measure a physiologic condition and then to convert those measurements to a digital format for analysis and recording. The result is a highly accurate and consistent measurement. Traditional methods of diagnosis are often little more than highly educated subjective guesses. To become a good […]

What’s Your “I Have a Dream” Speech?

I have a dream...

Dr. Martin Luther King, Jr.’s ”I Have a Dream Speech” serves as a powerful example of how we can inspire ourselves and other to effect profound change and be our highest vision of ourselves as individuals and as organizations.   He focused on what he wanted, not what he didn’t want.   What I feel and […]